The long-awaited sequel to the Tim Burton-directed, Michael Keaton starring movie has exceeded expectations with a whopping $12M in both Wednesday and Thursday night previews. This impressive number is on par with other successful movies such as It and Dune: Part Two, setting a strong precedent for its box office performance.
One interesting aspect of Beetlejuice Beetlejuice’s preview success is its strong skew towards a female audience. In contrast, Dune: Part Two leaned more towards male viewers at 65%. This demographic appeal could be a key factor in driving the film’s long-term success, as it has already surpassed Wonder Woman’s preview cash.
Despite its impressive box office numbers, Beetlejuice Beetlejuice has also garnered positive reviews from both critics and audiences. The Rotten Tomatoes critics score stands at 78% certified fresh, while the audience score is even higher at 87%. This bodes well for the film’s overall reception and potential for word-of-mouth success.
Tim Burton, known for his unique visual style and iconic films, has not delved into sequels often in his career. Beetlejuice Beetlejuice marks only his second sequel after 1992’s Batman Returns. This limited output of sequels adds to the anticipation surrounding Beetlejuice Beetlejuice and further solidifies Burton’s status as a visionary filmmaker.
Beetlejuice Beetlejuice’s stateside release is one of the widest this year, with screenings in 4,500 theaters including premium formats like Imax, ScreenX, and Dolby. This diverse release strategy aims to cater to a wide range of audiences and provide a unique viewing experience for fans of the original movie and newcomers alike.
The success of Beetlejuice Beetlejuice in its preview screenings sets the stage for a promising box office run. With strong demographic appeal, positive critical reception, and a visionary director at the helm, the sequel is poised to exceed expectations and leave a lasting impact on audiences. With updates on its performance expected in the coming days, Beetlejuice Beetlejuice is shaping up to be a must-see movie of the year.